Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 5 April 2009
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Last October, Mattel introduced the concept of CHASE CARS to the Disney Pixar diecast line. As with Mattel’s Treasure Hunts in the Hot Wheels line, they like to make sure you don’t miss out – in this case, each car is clearly marked CHASE. The concept & usage of “CHASE,” could not be much less […]
Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 3 April 2009
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Again, that old saying – sometimes you want to spell it all out … Factory: “We need to cut costs – you, inspector #1 … and inspector #2 and well, all you guys wearing the inspector jumpsuits, take 10 days off …” Hey, look, it’s S’not Snot Rod … It’s Snot Hank. Both are organgy […]
Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 2 April 2009
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Walmart started the ball rolling on the singles, dropping them back to $2.97 … Then of all places, Kmart went even better – $2.49 … but if you thought your WM selection was not so good – say hello to November 2008 … And this morning, SlicePie reports in that Target’s are at $2.99 … […]
Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 2 April 2009
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Yep, the D CASE launchers are shipping next week … ♫ Hey, wait a minute, did CASE C of the launchers ship? Yep in Germany and the Philippines. So, we’re not getting Easy Idle, Fiber Fuel and Mood Springs in the US next as launchers. Nope. That’s not logical. Yep. Will we get CASE C […]
Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 1 April 2009
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The oddball branch of the CARS family … no real purpose yet they seem to hang around. The Check Lane series makes sense for Hot Wheels – stores that don’t normally carry toys can put a few Hot Wheels at the checkout area as impulse buys … and since there’s no “complete” set of characters, […]
Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 30 March 2009
Stats: and 42 Comments
This was Bruiser when he first made an appearance as a WM8 CAR … Or close up … Brown Eyed Guy. Many, many, many, many months later he finally returned to the US market as part of the 3-pack … One eye color change. He’s now blue eyes Bruiser … no a huge deal right? […]
Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 30 March 2009
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The GOOD NEWS is Patti and Todd the Pizza Planet Truck are coming in CASE H. The not so good news? You did ask for more Lightning McQueen’s, right? And there is a blank space at the end because the listing reads Impound McQueen (CHASE) which is presumably not correct as Chase CARS are only […]
Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 28 March 2009
Stats: and 50 Comments
The G Case Has Dropped … and drop it like it’s hot with McQueen’s … But there are some others … A little darker than the color on the card … and scale to Chuki … Chuki’s big CARS scene … Original Chuki to Chase Packaging Chuki … Pretty identical … First appearance of Lightning […]
Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 27 March 2009
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Well, if you’re not too particular … or if you have kids you can hold by the ankles and lower into a bin, CARS, CARS, CARS! 🙂 That is a lot of CARS and easy to merchandise, open, dump, repeat. And two cute boys who perfectly encapsulate the situation with their expressions – joy over […]
Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 27 March 2009
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Like the last Pit Race Off launchers, they have hit international first. Reader “Sylt” sends us pics from his buy at TRU in Germany … Interesting how the front is all in English … maybe since the names were not translated in the film, they are okay? The cardbacks, of course have the EU multiple […]




