
Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Toys, TV on 18 September 2008
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In one of the first lines we hear in “voice-over” from CARS is the line … “1 winner, 42 losers, I eat losers for breakfast.” Meaning, of course, there are 42 OTHER racers out there … just as with a typical NASCAR starting grid – 43 cars out there. We were sure of the 36 […]

Posted in Advertising, collecting, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 12 September 2008
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Buy 5 CARS, Get Sidewall Shine for $5 … Now shipping … Though sometimes the Mattel fulfillment warehouse pulls a funny … Heather doesn’t seem to be laughing … Though they have fessed up to the error and will be sending her the correct CARS … hopefully. Thanks for the pics, Heather …

Posted in Advertising, Checklist, collecting, Film, Internet, Marketing, Mattel Disney Pixar CARS, Toys, TV on 24 August 2008
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Speaking of Faux Wheel Drive, Mattel has launched a German promotions much like the UK one of yore and the similar ongoing US one. Buy 6 CARS, send in your UPC, get FAUX WHEEL DRIVE. Buy 12 CARS, get the CARS Track Shaped Carrying Case. Buy 18 CARS, get both! Though there’s two more reason […]

Posted in Advertising, Film, Financial, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 29 March 2008
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Since we still get questions about the forthcoming Motor Speedway of the South set, here’s a recap of where we stand. Let me know if there any other questions. What is the “Motor Speedway of the South” Set? This seems to be the current official name of the 36 Piston Cup Race Set. It will […]