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Mattel Disney Pixar CARS Diecast: 23-Million & Counting

In a short note in the middle of a press release, Disney notes that Mattel has sold 23,000,000 (23-million diecast CARS) since the beginning of time.*

23 miliion* Time as measured by AC – After CARS.

So, let’s say the first diecasts showed up on April 1, 2006 and today being April 29, 2013 – that’s 7 years and 28 days. Or 2,585 days.

2,585 days is equal to 369 weeks and 2 days.

The total time span from 4.1.2006 to 4.29.2013 is 62,040 hours.

This is equivalent to 3,722,400 minutes or 223,344,000 seconds.

For Mattel, that’s about 8,897 diecasts sold every day.

Or about 370 sold every hour.

Or about 1 sold for every 9-seconds for the past 7 years and 1 month.

Not bad.

Red one! Yellow one! Brown one!

Now, the really scary math.

How much of the 62,040 hours or 3.72 million minutes have you spent looking for CARS? 🙂




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  • pixarlover says:

    How about staying up all night waiting for Kmart live online collector event to actually go live from the time it was supposed to when you could actually put an order or in…oops I forgot….to the time when you got off the phone trying to resolve your order with Kmart after they cancelled it. Or time on the phone with Kmart not shipping you anything close to the Cars you ordered or were pictured. I think we are going to see more of this (online presale participation) if they ever do the “Event” instead of the month-long in store promo. Since the last event had so few cars available in store for the event.

  • carslover says:

    hey Met
    the number in red is 23 billion not 23 million

    (MET: Whoops, fixed … I do that with my deposits all the time … my bank hates me. 🙂 ).

  • carslover says:

    are you sure the successful atemps to buy % is that high lol

  • Tom says:

    Great pie chart, I LOLd.

  • quercy says:

    So, this is not counting the Disney stores ones ? WOW !

  • cac1959 says:

    Great write up!

    My wife would say most of those 23 million are in my Cars room (family room) but I think she’s exaggerating.

    I probably don’t want to know exactly how much time I spend on Cars in a week… and I venture to say I’m not the only one.

  • MoMcQueen says:

    Yep. Looks about right, except for me you’d have to take the pie slice marked “Sleeping” and split it into “Dreaming About Cars” and “Playing With Cars”. (And a much smaller slice for “Being a Productive Member of Society”.)

  • John in Missouri says:

    How does the pie chart change if you exclude Finn McMissile?

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