Articles in the Mattel Category

Mighty Matchbox Comics
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Posted in Disney Pixar, Mattel, Toys on 3 September 2020
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In the 1962 reprint of a 1940 Walt Disney Comics and Story, they added a Mighty Matchbox comic … Great cover art of Donald and the nephews. Of course, we had a fun CARS Comic series for a while …

Peek Inside the Mattel Design Center & Hot Wheels Design Process
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Posted in Mattel on 30 March 2020
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I can’t remember if I ran this link but it’s probably been a while so if you missed, you can check it out and check it out.  This is what the Mattel Design Center looks like … (CARS is on the other side of the left wall) A fun look at the design process HERE.

Mattel He-Man MOTU Docu with Martin Arriola
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Posted in Mattel on 5 February 2020
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For fans of He-Man Master of the Universe (and She Ra), there is a nice documentary running on Netflix, Power of Grayskull. You can view it HERE. It features one of the main CARS diecast designers, Martin Arriola who worked on the He-Man line also. If you want all the details, you can also check […]

Hot Wheels – Real Life
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Posted in Mattel on 8 August 2019
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Apparently the key is actually not to go too fast … It looks to be going so slow..

Official Hot Wheels 50th Anniversary Book – Carrying Case
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Posted in Mattel on 16 April 2019
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The Official Hot Wheels 50th Anniversary Book comes with its own carrying case … pretty cool. You can pick one up at Amazon.

Mattel 1968 Hot Wheels
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Posted in Mattel on 29 October 2018
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Hoped you decided to buy some in 1968 … humm, who could not resist opening them and jumping them into the back yard dirt pile? Hey a surfboard, perfect for my sink!

Target Hot Wheels Event – Changing of the Guard?
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Posted in Mattel on 12 June 2018
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Thanks for the heads up, “John H.” Target is holding a Hot Wheels 50th Anniversary event this Saturday, June 16 from 10am–1pm. Thus seems different than the Hot Wheels events at Kmart which worked like the CARS Day events? I believe like the CARS Day Events, each store got exclusives cases, a drawing and you got to open and […]

Hot Wheels, Lukewarm Way to Shop
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Posted in Mattel on 1 May 2018
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Well, I guess it is easier than pegging them…

MGA Owner Might Buy Out Toys R Us
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Posted in Mattel, Toys on 17 April 2018
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“Billionaire Isaac Larian offers $675 million to buy chain’s U.S. stores and $215 million to acquire its Canadian stores” “Isaac Larian, founder of Bratz dolls maker MGA Entertainment Inc., said he offered $675 million for the U.S. stores of Toys “R” Us, as well as $215 million to buy its Canadian stores. Toys “R” Us […]

The Toys That Made Us – Netflix Docu Series
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Posted in Disney Star Wars, Mattel on 4 April 2018
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There is a cool mini series on Netflix, “The Toys That Made Us” with eps on He-Man, Barbie, GI Joe and some Star Wars toy line (I think I vaguely recall that one).  🙂 It’s really well done as each episode covers one toy line throughly – not the usual superficial, gushing fanboy style but […]